The Activity Report shows the ratio between number of bookings and received feedback. Your main reason to use this report is to verify that you are actually obtaining as many e-mail addresses as possible (and correct e-mail addresses!) to your guests, and thus actually send and give your guests an opportunity to give feedback.
You can, for example, compare the number of sent questionnaires to the number of checked out guests to ensure that as many guests as possible are receiving the questionnaires. You can also compare the number of handled issues to the number of answered questionnaires to ensure that incoming guest feedback is efficiently handled by the hotel.
Important note when using the Activity Report
When reviewing the Activity Report, make sure to select the correct options under Data Sources. If your property is not using Pre-stay or In-stay surveys, these should be excluded from the report. Including them may cause one guest’s stay to be counted multiple times (for example, both as In-stay and Post-stay), which can affect the total number of registered guests and the calculated response rate.
Delivery Performance (Post-Stay)
Tick E-Mail only under Data Sources to see correct data
- Registered: number of checked out rooms that Loopon has received information about.
- Sent: number of sent survey
- Delivered: number of delivered survey
- Clicked: total times the survey has been viewed
- Answered: number of answered surveys
- Effective Answer Frequency: percentage of the responded feedback compared to number of sent surveys
Feedback Performance Post-Stay, Web/QR, Paper, 45 out of 45 Reputation Sources
- Reviews: number of feedback collected
- Identified: number of feedback where contact information was collected
- Responded to: number of feedback that hotel has responded to
- Management Response %: percentage of responded feedback